Social Insider Top 10 - March 2013

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Social Insider Top 10 - March 2013 The Latest Topics, Trends, and Strategies on Social Infrastructure

Check out our latest Top 10 list of must-read social media stories. Each of these articles has been hand-picked to help you and your team save time and understand the latest social media trends and analyses from across the web. Enjoy, and please feel free to reach out if you have any questions or feedback: info@gigya.com, @gigya, or (650) 353-5008. How Google's Social Log-in Feature Can Help Google+ Google’s move to allow users to use their Google+ accounts to log in to other web properties has potential to give the company’s social network a major boost - via Washington Post What You Can Learn About Online Shoppers by Watching Them People who don’t use Facebook to log in are four times more likely to be Fraudsters, according to a study from Sift Science - via All Things D How Valuable is the Data Being Discovered by Social to Brands? Industry experts weigh in on some of the big issues affecting the social data sector - via The Drum Facebook ‘likes’ can reveal your secrets, study finds It is possible to predict potentially private traits such as a person’s sexual orientation, political leanings, religion, intelligence, emotional stability and even if they abuse drugs or alcohol, just by analyzing their Facebook likes, according to a new study out of the University of Cambridge - via CNN 3 Things to Know about Social Data As social data continues to grow in volume and prominence, it’s increasingly important for marketers to effectively leverage it to improve best practices and foster customer relationships - via Gigya Social Media ROI: 14 Formulas to Measure Social Media Benefits Measuring social media ROI means quantifying results, and these formulas can help - via Search Engine Watch What Facebook’s Redesigned News Feed Means for Businesses Facebook’s new News Feed means more emphasis on visuals, more choices for users, and more focus on content - via Gigya Top 10 Rules for Working With Big Data Lifehacker outlines tips for tackling your next big data project - via Lifehacker Social Marketing Confessions: Leading Brands Discuss What Has and Hasn’t Worked Leaders from Dell, Turner, IAB, Quiznos, and Cox discuss issues surrounding social marketing in the Age of the Consumer - via Gigya Using Facebook Login to Your Advantage 11 percent of US adults have abandoned an online purchase because they did not want to register online or the site asked for too much information, according to a Forrester study - via Forrester Recent Gigya Coverage VentureBeat - Billions of online user actions say gamification increases site engagement 29% ZDNet - CRM Watchlist 2013 Winners: Social is as Social Does the Mainstream, Part 1 Know someone who would be interested in this newsletter? They can Sign Up Here. Not interested in receiving the Social Insider Top 10? Unsubscribe from this newsletter.

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